Digital Commerce & Online Sales Manager (B2B, FMCG – Budapest)
Via agency · Reed
Sales and marketing manager
Marketing specialist
Sales representativeFull-timeBudapest
Our client is a successful Hungarian-owned FMCG business with a strong export orientation and growing international presence. As part of its next growth phase, the company is investing in new digital sales capabilities and expanding its presence across B2B online channels and commercial partner platforms. We are seeking an entrepreneurial and commercially minded Digital Commerce & Online Sales Manager to lead these efforts. The role combines elements of digital commerce, online sales, channel development, and business development, with a strong focus on international markets.
Tasks
- Grow the company's online sales footprint internationally (within and outside the European Union)
- Build and manage B2B e-commerce partnerships
- Expand product distribution across digital channels
- Identify new online growth opportunities and routes-to-market
- Support the development of partner ordering platforms
- Support the launch of new categories and products across digital sales channels
- Track channel performance, pricing and profitability
- Deliver commercial reporting and actionable insights
- Manage key relationships with online partners and distributors
- Ensure compliance within regulated market environments
- Work closely with commercial, marketing, business development, and product development teams
Conditions & benefits
Strategically important roleA strategically important, high-visibility role with significant business impactFunction shapingOpportunity to shape a newly established function and related processesInternational environmentInternational working environment with regular collaboration across multiple marketsProfessional supportProfessional support from experienced European teamsHybrid working modelHybrid working model with 3 days per week in the officeCareer opportunityLong-term career opportunity within a growing international FMCG organizationCompetitive compensationCompetitive compensation and benefits package
Requirements
- University degree in Business, Commerce, Economics, Marketing, Business Informatics, or a related field
- 5 years of experience in digital commerce, e-commerce, online sales, channel development or digital business development
- Experience within FMCG, beverages, dietary supplements, tobacco, pharmaceuticals, or other regulated consumer goods industries is considered an advantage
- Experience working with international customers, distributors, e-commerce partners, or commercial platforms
- Fluent English language skills, both written and spoken
- Strong commercial mindset with a track record of driving growth through digital channels
- Analytical and data-driven approach to decision-making
- Advanced Excel skills and hands-on experience with Power BI, Tableau, or similar BI tools
- Ability to work independently and build new processes, partnerships, and capabilities from the ground up
- Strong stakeholder management and relationship-building skills
- Proactive, entrepreneurial, and results-oriented personality