Field Marketing Specialist (Events)
Employer · Formlabs
Budapest
At Formlabs, we're building the tools that make it possible for anyone to bring their ideas to life, from cutting-edge products to life-saving medical devices. The Field Marketing Specialist is based at our largest European office, in Budapest, working closely with Sales, Marketing, Product, Design, and Leadership to shape how Formlabs shows up on important stages.
Tasks
- Own a portfolio of various trade shows, from 12sqm to 200+sqm
- Develop and execute plans to achieve event objectives, ensuring milestones are met and outcomes are delivered
- Lead end-to-end event planning and execution, including pre/post-event campaigns, staffing, booth management, and internal enablement for demos and presentations
- Collaborate with the design and marketing teams to ensure event presence effectively represents the brand
- Manage budgets, contracts, vendors, and logistics, optimizing spend and operational efficiency
- Serve as a visible brand ambassador, building relationships with customers, partners, and prospects onsite
- Gather and analyze event performance insights
- Collaborate across Sales, Product, Design, and Marketing teams, providing recommendations and influencing decisions
- Responsible for ordering and tracking event inventory including collateral, giveaways, etc.
- Travel as needed (~25% of the time) to attend events, oversee execution, and support onsite teams - mostly within Europe
Conditions & benefits
Hybrid workCatered lunch at the office 3 days per weekPrivate health insurance with Medicare (Blue package + hospital coverage)A monthly or quarterly public transportation pass for BudapestShares in the company (we're a double unicorn company!)Free beverages and snacks at the officeAll You Can Move sports passFree 3D printsAn inclusive, dog-friendly office with diverse and inspiring colleaguesDevelopment opportunities both in-house and off-siteFun team events
Requirements
- Bachelor's degree in Marketing, Communications, or a related discipline
- 5+ years of experience in event marketing, including owning and executing complex B2B trade show and event programs
- Proven experience managing multi-event portfolios with booths ranging from small to large-format
- Experience supporting product launches and evolving product portfolios through events
- Strong project management skills, highly organized, and able to manage multiple projects, resources, budgets, and onsite personnel
- Excellent communication skills - written, oral, and cross-functional collaboration
- Data and metric-driven, with the ability to draw insights from event and marketing data
- Creative, innovative, and proactive
- Confident, friendly, and dynamic personality
- Comfortable traveling ~25% of the time