International Brand Manager
Employer · Gedeon Richter
Marketing specialist
Sales and marketing managerFlexibleFull-timeBudapest
Join our HQ marketing team and shape the strategy of BioTech brands across multiple markets. As International Brand Manager, you will have direct impact on global launch preparations, lifecycle management and commercial excellence initiatives while collaborating with affiliates and cross-functional teams worldwide.
Tasks
- Developing global marketing strategy for brands within Rheumatology & Autoimmune space
- Lead and coordinate international product launches from strategic planning through execution across affiliate markets
- Drive strategic business insight generation through market, competitor and performance analyses and translate findings into actionable brand recommendations
- Contribute to the company annual and long-term planning, create and evaluate sales forecasts and plans
- Plan and lead execution of global promotional campaigns and events
- Collaboration with internal and external stakeholders and partners
- HQ and affiliate budget planning and control
- Initiation of LCM projects and proactive participation in the lifecycle management of assigned brands
- Support business development decisions, overview offers, analyze data, make sales forecast