Product Marketing Specialist

Employer · EUROWAG

Sales and marketing managerFlexibleFull-timeTransportMeals

Fót

The Product Marketing Specialist is responsible for coordinating and executing product marketing, proposition development and go to market activities related to the Eurowag Payments & Financial Services portfolio. The role ensures that value propositions, go-to-market activities, customer activation programs, and business priorities are effectively executed across different markets.

Tasks

  • Responsible for supporting business growth of the assigned Payments & Financial Services portfolio from a product marketing perspective.
  • Acts as the primary Product Marketing point of contact for the assigned portfolio.
  • Supports the development of business cases, product activation plans, and commercialization initiatives.
  • Ensure consistent application of product value propositions and messaging across different markets.
  • Responsible for coordinating and executing go-to-market activities.
  • Coordinates launch-related activities with all relevant cross-functional teams.
  • Ensure timely delivery of launch, sales enablement, and customer activation materials.
  • Collaborates with Sales Operations to define requirements for trainings, presentations, playbooks, and other enablement materials.
  • Tracks the effectiveness of product launches and supports definition of necessary follow-up actions.
  • Supports activities related to customer migration and customer merge projects.
  • Supports development of cross-sell and upsell campaigns through offers, segmentation recommendations, and business inputs.
  • Monitors product usage and penetration metrics and identifies improvement opportunities.
  • Coordinates the creation of marketing and sales enablement materials.
  • Briefs and supports the Marketing Communication team in developing campaign and communication assets.

Conditions & benefits

SZÉP card allowanceSystem of benefits with an annual budget of 1150 EUR for full-time employmentPaid holidays25 days of annual paid holidays instead of 20Health days3 health days per year (no certification needed -- can be used freely)Commuting allowance30 HUF/km (maximized to the limit allowed by law)Financial support for glasses100 EURExtra time off1 extra day off (Founder's Day) and 1 day for volunteering activityWorking modelHybrid working in our office, flexible working hoursLearning and developmentLanguage and functional training, mentoring, coaching, LinkedIn LearningMental health supportFree, anonymous psychological counseling with experts (Mojra)

Requirements

  • Bachelor's degree in Marketing, Business, or a related field.
  • 6-8 years of experience in Product Marketing, Commercial Marketing, Go-to-Market, or similar commercial roles.
  • Experience supporting product launches, customer adoption initiatives, commercial activation programs, or GTM execution.
  • Experience in payments, financial services, fintech, fuel cards, mobility services, or SaaS is an advantage.
  • Strong stakeholder management skills and ability to work across multiple functions and markets.
  • Excellent project coordination and organizational skills with the ability to manage multiple priorities simultaneously.
  • Ability to translate business objectives into actionable marketing and activation initiatives.
  • Strong analytical and problem-solving skills.
  • Excellent communication and presentation skills.
  • Fluent English, written and spoken.

Posted Nov 5, 2026 · Updated yesterday · 0 views