Media Innovation Specialist
Employer · VELUX
Budapest
The Global Media Planning Operations team is part of VELUX's Global Media Group. As a Media Innovation Specialist, based in Budapest, you will report to the Senior Media Tech & Operations Lead and help shape the future of our global media activities. You will drive our global media test-and-learn agenda, identifying opportunities for innovation, designing and coordinating test activations, and translating results into actionable insights and scalable best practices.
Tasks
- Identify emerging media trends, technologies, and solutions that could improve media planning and campaign performance.
- Design and coordinate global media tests, evaluate their results, and translate findings into actionable recommendations.
- Maintain and update global media playbooks based on test results, industry developments, and proven approaches.
- Collaborate with the global agency team and internal stakeholders to coordinate activities and support the implementation of new approaches.
- Build effective working relationships with colleagues across Global Media and local and regional Marketing teams.
- Share insights and successful approaches across markets to support consistent and effective media practices.