Marketing Specialist DACH
Employer · Castrol
Budapest
The Marketing Activation Team DACH supports the execution of operational marketing programmes that contribute to volume, turnover, gross margin and market share targets across the DACH markets, with additional marketing coordination support for Hungary. The team works closely with the European Marketing Team, the HUB, translation agencies, local stakeholders and external vendors to deliver effective, compliant and market-relevant marketing activations.
Tasks
- Coordinate and execute operational marketing programmes and activation activities across the DACH markets.
- Manage translation projects and review processes for German-language marketing materials across DACH and Hungary.
- Support the development and implementation of marketing activation plans for Hungary in collaboration with the European Marketing Team.
- Coordinate marketing projects, timelines, deliverables and stakeholder communication to ensure effective execution.
- Support purchase-to-pay (P2P) follow-ups and vendor management activities across DACH.
- Monitor activation performance, track key performance indicators (KPIs) and share relevant performance insights.
- Support budget tracking and ensure marketing activities comply with applicable financial and NPR processes.
- Coordinate the deployment of merchandise and marketing collateral for on-ground activations, ensuring activities are delivered safely and in compliance with relevant requirements.
Requirements
- Minimum two years of marketing experience, with relevant experience in marketing or sales.
- Fluent written and spoken German, including the ability to review German-language marketing materials.
- Fluent written and spoken Hungarian to support marketing activities in the Hungarian market.
- Fluent written and spoken English to collaborate effectively with international teams and stakeholders.
- Experience coordinating projects, managing deadlines and monitoring deliverables.
- Strong communication and interpersonal skills, with the ability to build productive relationships across functions and markets.
- Experience working with multiple stakeholders in a complex organisation or a cross-functional environment.
- A university degree in Marketing or a related discipline, or equivalent professional experience.